Page 12 - UDYAMA FINAL final for web

What is the impact of developed in safe and ethical env- enabled the people to experience
industry 4.0 in tourism? ironment. There should be multi- virtual tours (Zumoka-AR for
stakeholder collaborations and tourism) changed the way people
“Industry 4.0” is a term to sustainability in consumer trust as see the things around them. By
describe the digital transforma- consumers’ data is being taken up simply facing your mobile
tion. It is made possible by to give them experience. Afforda- camera to any place, the details
combining a wave of next-genera- bility of technology can be a started showing about the build-
tion technologies. The internet of major challenge. ing name, restaurants available
things (IoT), artificial intellige- near that place.
nce, robotics, and 3D printing can What is the influence of
turn travel and tourism sector into AI and VR in travel &
flexible, self-maintaining opera- tourism industry? How AI is enhancing
tions. The advanced digital Sen- customer experience?
sors is able to understand and Travel industry have transformed
store real-time data into machine over the period of time. From Many companies are introducing
learning algorithms which can going personally to travel agency AI into their digital platforms
successfully remotely adjust pro- to make customised travel plan (websites/apps/searches) to unde-
cesses. investing hours or days to finalize rstand what the visitor wants. AI
the travel plan to the journey of records digital footprints which
unique experience provided by starts giving suggestions on the
What are the challenges travel websites or apps, the tradi- basis of recorded footprints. The
to implement AI? tional travel booking is modified customer with less efforts are able
to convenient and time saving to land on their desired search in
AI can be truly positive force for task. Introduction of AI has some- no time, which ultimately satisfy
societies and economies. When how made the task easier as they the customer by showing what
we discuss about the challenges, are able to understand their they want to see and saving their
it may have infrastructural chal- customer better. It has offered time. Many researches confirms
lenges. It requires strong founda- recommendations based on the customer experience is satisf-
tion and access to data as data is customer previous searches, actory even while communicating
considered to be the key driver of possibly recommend the choice with the chatbots, who takes in all
digitized economy. The digitized they made in previous searches the details of the customer. It
economy also need to have skilled about the destinations, category helps in planning the trip from
human capital. It also need to be of hotels etc. Virtual reality has flight booking, hotel booking,

10 January 2021