Page 70 - Management Digest Udyama Vol 1 Isuue 2
P. 70
A classic case in point was
the reinvention of the delivery
business. Uber and Pickme both
waded in very fast to cater to a
growing need and the degrowing
demand for transport. Their
readjustment provided them
opportunities whilst providing
a lifeline for many businesses
who had to change their business
model from store visits to home
delivery. The knowledge of the
fluid environment allowed them
to create a network that became
relevant overnight (wisdom).
Consumers, too, got access to
an alternative method to source
some of the things they needed.
Whilst it may be a relatively
urban phenomenon, patronized
by a limited audience, and the
model provided many who
had lost a source of income a
way to earn some money. The
delivery partners had the option
even earlier, but when ease of
movement was available, the
relevance was not so much.
Necessity becomes the mother of
invention.
Fundamentals for a business stay of the blurred boundaries of
relevant under every condition. the teams working from home.
Start with your customer Already burnout is taking place
audience, access their status, see as people working from home
if anything needs to be modified indicate that their lives have been
to cater to their needs given the taken over by work. The benefit
current environment. Next, look of working from home, not losing
within, and access your internal time on communing is negated
operations, the way you plan, by the demands on the extended
the way you work, the way you work times.
source, assess your cash-flow
situation, ensure the working
capital is accessible, investigate
the way you execute and the If your team has to work
way you get your product to from home, ensure the work
the consumer. Understand the does not take over their
needs of your own team, their
environments could be very private space. Management
different to what it was before, has to be conscious of the
and there is a possibility this blurred boundaries of the
can impact the performance. If
your team has to work from teams working from home..
home, ensure the work does not
take over their private space.
Management has to be conscious
68 September 2021