The main objectives of the University website are:
Strategic objectives are placing more emphasis on our wider audience, including undergraduate students, postgraduate students, knowledge transfer and research interests. The recently redesigned website now provides easily navigable channels for our wider audience. The recent redesign was a useful exercise in rationalizing the information provided online and created simple and, in some cases, more obvious routes to that information for our all target audiences. The webteam works with departments across the institution to ensure information is timely and relevant, and we are reliant on departments to support us in this activity.
We work in accordance with current best practice to ensure the website provides accessible information for all users.
In order to get our message across in a competitive market place, it is crucial that our communications project a consistent and professional image. An organization that projects a coherent identity where all elements are coordinated communicates a clear sense of direction, a consistent message and a professional image. The website is just one of the University's communication channels and adheres to the corporate style, whilst allowing departments a particular personality within defined boundaries.